Workshop Webinar

Using ROI Value Modeling™ to Create Sales Messages Customers Buy

With Anthony Sarno (ValueLogics, formerly ProveIT) & Robin F. Goldsmith, JD (Go Pro Management)
Value Map templates includedSeats limited
Enroll now $199 per site · as many people as you can fit around one screen
What it's about

The problem isn't the math — it's the link to value

If you're not landing the sales you should — at the price you deserve — you may be failing to communicate your product's value. Most sellers, buyers, and decision-makers struggle with ROI because they focus on the daunting, confusing calculations.

Far more important, and too seldom recognized: making sure the financial calculations actually link to value.

This workshop introduces the ROI Value Modeling™ methodology — using Problem Pyramids™ and Value Maps™ to rigorously identify your value in your customer's context and substantiate it with ROI. It jumpstarts your ROI project with proven processes, tools, and expertise.

The Curriculum

What the workshop covers

What you'll receive

You leave with the toolkit

The PowerPoint presentation

The full deck to keep and share.

Value mapping process & templates

Start building your own Value Map™ immediately.

Value estimation tool

Assess the value your solution creates for a customer's firm.

Bonus — Extended Q&A

Live time to work through your own situations.

Bonus — 6 common pitfalls of selling on ROI

The traps that quietly kill value-based deals.

Your instructors
Presenter

Anthony Sarno

Founder of ValueLogics (formerly ProveIT). He enables buyers and suppliers to quantify, communicate, and prove the value of technology solutions with credible value-justification business cases — and created ROI sales processes for 40+ software companies.

Presenter

Robin F. Goldsmith, JD

President of Go Pro Management and author of the Artech House book Discovering REAL Business Requirements for Software Project Success.

$199 per site · seats are limited — enroll early

Build sales messages customers actually buy.

Walk out with the Value Map™ templates, the estimation tool, and the process to prove your value in the customer's own terms.

Enroll now
Anthony Sarno · as@valuelogics.ai · 728-230-5573